Signal · Outbound engine
Create demand where no one is searching
Old quotes that went quiet, past customers who forgot your name, neighbours who will need you next season. Signal reaches all of them first, lawfully and in your voice, and counts every reply.
533 enquiries for Above All Awnings in 2026 so far. 6 live client sites
[01]Who it is for
Any local business with a list of past customers and old quotes, a service people put off until reminded, or a market where the best jobs come by referral. If Beacon fills the top of the funnel, Signal works everything Beacon already caught, and reaches the people who have not searched yet.
[02]What is in the engine
AI Outbound
Contact intelligence and CRM outreach for local businesses whose customers are not searching yet. Every reply counted as a lead.
Lead Reactivation
AI follows up every old quote and enquiry that never booked. The fastest win in marketing: the leads are already yours.
Email and Text Campaigns
Seasonal offers, maintenance reminders and win-back messages to past customers, sent within Canadian anti-spam law.
Social Ads and Retargeting
Facebook and Instagram ads that reach people in your area before they search, and follow up with everyone who visited your site.
Referral and Partner Outreach
A referral ask after every finished job, and outreach to the businesses that already serve your customers.
[03] How it is sold
Signal is sold as an add-on to an active Beacon engagement or to businesses with an existing inbound base. It is productized, not bespoke: the same pipeline we run for our own outbound, pointed at your market.
[04]How it works
Map the market
We pull the real search volumes, the map pack and the competitors for every city and service you care about, then show you the gaps before you spend a dollar.
Build the engine
Site, city pages, Google Business Profile and tracking go live as one system. Outbound clients get a contact list, a warmed send domain and approved sequences.
Count every lead
Calls, forms and replies all land in one lead counter. You see what came in, where it came from and what it was worth, every month.
[05]Pricing
Up to $1,500 a month, set by modules and volume
One-time setup: $2,500 to $5,000
Outbound for customers who are not searching yet. Pick the modules that fit: every one feeds the same lead counter.
- Lead reactivation of old quotes and enquiries
- Email and text campaigns to past customers
- Facebook and Instagram ads with retargeting
- Referral asks and partner outreach
- AI outbound to new prospects, CASL compliant
- Every reply and booking counted as a lead
Offered as an add-on to an active Beacon engagement, or to businesses with an existing inbound base.
Ask about SignalPick the modules that fit
Every module is priced inside the Signal tier. Most businesses start with Lead Reactivation, because it works on leads they already have.
Ready to out-rank the giants in your market?
One call maps the plan. No pressure, no jargon, no obligation.