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For local businesses whose customers need to be reached first

Social Ads and Retargeting

Search ads only reach people who are already looking. Facebook and Instagram reach the neighbourhood before they need you, then follow up with everyone who visited your site and left without calling.

533 enquiries for Above All Awnings in 2026 so far. 6 live client sites

By the time someone types your service into Google, they are comparing three businesses. Social ads put you in front of homeowners and businesses in your area weeks earlier, so you are the name they already know when the need arrives.

What is in it

  • Local targeting. Your service area only, matched to the kind of customer who books your best jobs.
  • Retargeting. Everyone who visited your site and left without calling sees you again, with a reason to come back.
  • Real creative. Ads built from your actual job photos and plain-spoken copy, approved by you.
  • Lead forms and calls. Simple ways to book straight from the ad, landing in the lead counter.
  • Monthly review. Cost per counted lead against your other channels, with a recommendation to scale, hold or stop.

Where it fits

Social Ads and Retargeting is a Signal module. It works best alongside Beacon, because the ads send people to a site worth landing on. For people already searching, see Google Ads. See pricing.

Questions

What does it cost?

Management is a Signal module, priced inside the Signal tier. Ad spend is separate and paid to Meta directly from your card, so you always see exactly what was spent.

Do social ads work for local services?

They work best for visual, seasonal or higher-value services, and for retargeting people who already visited your site. We will tell you on the growth call if your market is a poor fit.

Who makes the ads?

We write the copy and build the creative from your real job photos. Stock images and fake testimonials are not used.

How are results measured?

By leads and bookings in the lead counter, tagged as social. Likes and reach are in the report too, but they come second.

Ready to out-rank the giants in your market?

One call maps the plan. No pressure, no jargon, no obligation.

Book a Growth Call